search engine optimization
- Introduction to SEO
- On-Page Optimization Techniques
- Off-Page SEO Strategies
- Keyword Research and Analysis
- Technical SEO Best Practices
- Local SEO Strategies
- SEO Tools and Analytics


pay per click
- Introduction to PPC Advertising
- Creating Effective PPC Campaigns
- Keyword Research for PPC
- Bidding and Budgeting in PPC
- Ad Copywriting for PPC
- PPC Campaign Optimization Techniques
- Tracking and Analytics in PPC

social media marketing

- Introduction to Social Media Marketing
- Creating a Social Media Strategy
- Effective Content Creation for Social Media
- Community Building and Engagement
- Social Media Advertising and Targeting
- Influencer Marketing on Social Media
- Social Media Analytics and Reporting